Posted by Vanessa Puzio and filed under Rolex Culture, Rolex Events |

Rolex has made major contributions to the world of watch-making by being the first to manufacture a watch that was waterproof down to depths of 100m and to feature automatically changing day and date on the dial. A singer who has unknowingly made a contribution to the Internet and English language is Rick Astley. Around 25 million Internet users were tricked in 2007 into watching Rick Astley’s 1987 video “Never Gonna Give You Up” by posting it under the name of other popular video titles. “Rickrolling” is a term coined to define this practice. The prank caught on so well that YouTube pranked its users on April 1, 2008 by making every featured video on the front page a Rickroll. However, the contributions of Rolex in the world of sports have been more of the serious kind. Rolex has promoted human brilliance in sports by supporting competitions like golf, sports car racing, eventing, sailing, etc. The most prestigious and personalized reward that Rolex gives to the winners of these competitions are Rolex watches and the most popular amongst them is the Rolex Yacht-Master II.

The most popular song by Rick Astley was the hit single “Never Gonna Give You Up” from the album Whenever You Need Somebody that topped the charts in 16 countries. Born Richard Paul “Rick” Astley, he is a popular singer,replica handbags, songwriter and musician. Although he was missing from the music scene in the 1990s, he made a fantastic comeback in 2007 and accelerated his popularity with the Rickrolling phenomenon. He was voted the “Best Act Ever” for his performance at the MTV Europe Music Awards 2008. He has gained popularity in the genres of music like pop, blue-eyed soul and Eurobeat. He can play the guitar, drums and keyboards. In 1989 he was nominated as Best New Artist for a Grammy Award. In 2008 Rick Astley was the main act at the Northampton Balloon Festival.

The Rolex Yacht-Master II has been the popular choice as a reward for the winners of the various sailing events that Rolex supports. The Rolex Yacht-Master II is specially equipped with a countdown feature that is programmable and can be set according to the starting sequences of each regatta. Just like all Rolex timepieces the watch is precise as well as designed for comfort. It has a platinum rotatable bezel and comes in an impressive 44mm size. The 18ct white gold used in the manufacture of the Rolex Yacht-Master II exudes purity as it is processed at Rolex’s own foundry. The timepiece comes with an Easylink that is an innovation incorporated to add to the comfort of the watch even in times of strenuous physical activity. The Easylink helps adjust the length of the bracelet by 5mm in case of temporary expansion of the wrists due to physical activity or increase in temperature or altitude. The oyster caseback and the triplock system further guarantee the protection of the movement from shock,replica rolex watches, pressure,Replica Mobile Phones, dust and water. The timepiece is also water resistant even at depths of 100m/ 330 feet. Rolex has always been known to manufacture the most reliable timepieces that ensure precise performance even under the most trying conditions and that is what it proves through the Rolex Yacht-Master II as well.

Tags: Rick Astley, Rickrolling, rolex, Rolex Yacht-Master II

This entry was posted on Monday, November 9th, 2009 at 10:11 am and is filed under Rolex Culture, Rolex Events. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.